LinkedIn for B2B: professional leads generation
LinkedIn can be a key weapon for B2B lead generation. Among the users of the professional social network par excellence, there are many business owners and those responsible for making purchasing decisions within their organisation. LinkedIn is the ...Read more
B2B websites: optimise your website to sell to other companies
Even if you don't sell your products and services online, the website is the main showcase for any B2B industrial company. If you want to turn your B2B website into a tool for attracting customers and generating sales, you need to keep your customers ...Read more
The best viral marketing campaigns for B2B companies
Some B2B companies think that their marketing campaigns cannot be as attractive as those of B2C businesses. And that's not true. B2B marketing can also be sexy and inspiring, and in this article you’ll find several viral campaigns that prove ...Read more
What is the best online advertising?
Internet advertising or online advertising is characterised by the use of the internet as a communication channel. There are many platforms for this, such as blogs, social networks, e-mails and more, it is difficult to decide which is the best for ...Read more
Display advertising: everything you need to know
In addition to the Google search ads that appear when a user does a search related to our products, advertising on the display network is another of the most effective Google advertising programs. Display ads are those that appear as a banner, video ...Read more
LinkedIn Lead Ads: What are they and how do they work?
Undoubtedly, of all current social media, LinkedIn is the social network par excellence for professionals and the one most used to establish new business relationships between companies. In addition to fulfilling the usual functionalities that we can ...Read more