The Megamarketing strategy and how to apply it to your business

The Megamarketing strategy and how to apply it to your business

The communication undertaken by an industrial company is of great importance, as it depends on how the brand will be positioned in the consumer's mind but also in the competition's. So far, we know very well what traditional marketing is all about, ...

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Multichannel Marketing: Connect with your audience everywhere

Multichannel Marketing: Connect with your audience everywhere

Nowadays, customers are increasingly opting for advertising that reaches them in a more direct and personalised way, which is why Multichannel Marketing is an effective strategy for brands in any sector. This marketing strategy refers to the use of different ...

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Global Branding: What is it and how do you manage a global brand?

Global Branding: What is it and how do you manage a global brand?

Expanding the branding of a brand to reach potential customers in different countries, without cultural or language barriers sounds really tempting. The desire to expand is something common in companies in the industrial sector, and that is why in this ...

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How to apply Orchestrated Marketing in your commercial strategy

How to apply Orchestrated Marketing in your commercial strategy

The digitalisation of the industrial sector, where more and more companies are daring to develop a more comprehensive digital marketing strategy, is leading to increased competition between industrial companies in the search for strategies to reach their ...

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How to improve the corporate image of your company

How to improve the corporate image of your company

Maintaining a corporate image for your company is a very important issue in the industrial sector, since in addition to playing a very important role in achieving good performance and success in the market, it represents all your brand values, corporate ...

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How to apply SEO techniques for YouTube videos

How to apply SEO techniques for YouTube videos

YouTube is a social network that goes beyond audio-visual sharing. This platform was created in 2005 with the aim of sharing videos, films, television programmes, etc. for free. Over the years it has grown worldwide, becoming a well-known platform in ...

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