In our blog you will find a selection of news about the world of marketing focused on companies in the industrial sector.
B2B websites: optimise your website to sell to other companies
31 March 2022Digital Marketing
Even if you don't sell your products and services online, the website is the main showcase for any B2B industrial company.
If you want to turn your B2B website into a tool for attracting customers and generating sales, you need to keep your customers ...
The Megamarketing strategy and how to apply it to your business
23 November 2021Strategies
The communication undertaken by an industrial company is of great importance, as how the brand will be positioned in not only the consumer's mind but also in the competition's depends on it. So far, we know very well what traditional ...
Global Branding: What is it and how do you manage a global brand?
12 October 2021Strategies
Expanding the branding of a brand to reach potential customers in different countries, without cultural or language barriers sounds really tempting. The desire to expand is something common in companies in the industrial sector, and that ...
How to improve the corporate image of your company
14 September 2021Strategies
Maintaining a corporate image for your company is a very important issue in the industrial sector, since in addition to playing a very important role in achieving good performance and success in the market, it represents all your brand values, ...
Web design is a global demand among all companies. In the same way that it is essential for any business to have a website, it is also essential that it is an optimised and professional design.
Being present on the internet is necessary if we want ...
Digital branding: how to enhance your brand through design
29 December 2020Strategies
Every B2B company is a world and the marketing objectives of each one can be very different. However, the most common ones are usually to improve their reputation, increase sales or optimise communication with leads and customers.
In an increasingly ...
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