SEO will continue to be important!
At breakneck speed we have had a lot of changes in recent times. The ways of searching are changing, both structurally in search engines and in clicks (web interaction), through AI that promises to turn everything upside down. But make no mistake, ...
Read more
Generation Z does not search on Google
The so-called Generation Z, people born from the mid to late 1990s to the late 2000s (or early 2000s), are marking a disruptive change in how information is searched and consumed online. These digital natives have grown up at the same time as some ...
Read more
Long tail keywords for your marketing strategy
In the field of SEO and digital marketing, keywords play a fundamental role, as they are the ones that manage to attract users to your website through search engines. However, not all keywords are the same: there are generic keywords, which tend to be ...
Read more
SEO SEM Marketing: the best allies for your business
Nowadays, working on the marketing and communication of any business necessarily involves working on SEO and SEM. SEO (Search Engine Optimization) and SEM (Search Engine Marketing) have become the most powerful tools to get positioned in Internet search ...
Read more
Content marketing for lead generation
Content marketing has established itself as a key strategy for B2B industrial companies looking to generate quality leads and strengthen their market presence. This type of marketing action not only enhances brand visibility, but also establishes a ...
Read more
The importance of web maintenance
Web maintenance is of vital importance to ensure the proper functioning and security of a website. For all companies and businesses, whether they are large multinationals, SMEs or even freelancers, a website is nowadays their digital business card. ...
Read more
