How to grow your business with Instagram

How to grow your business with Instagram

Have you ever considered opening an Instagram profile for your industrial company? In this new article from BCM Marketing we are going to explain different strategies to help your business grow on Instagram, how to create a professional company profile ...

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Indispensable inbound marketing tools

Indispensable inbound marketing tools

Inbound marketing is a non-intrusive method of contacting your clients and guiding them throughout the purchase process, providing them with the appropriate content in each of the stages of their purchase funnel until the final transaction. Far from being ...

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Buyer Persona in Content Marketing: Who am I addressing?

Buyer Persona in Content Marketing: Who am I addressing?

An essential step in any content marketing strategy is knowing who you are targeting and precisely defining the target audience you want to reach. This is essential to chart your strategy and formulate your message; it will also provide you with the basis ...

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What is and how does inbound marketing work in B2B?

What is and how does inbound marketing work in B2B?

How to take advantage of inbound marketing or attraction marketing in a B2B environment from the industrial sector Inbound marketing consists of the methodology that combines different techniques and non-intrusive marketing actions to reach and/or ...

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Does my company need a blog?

Does my company need a blog?

A blog is a tool that helps companies attract new customers and can generate recurring visits. And does your website have a blog? Have you considered implementing one? For any company it is important to have a website because it is one more way to ...

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 10 tips for improving your content marketing

10 tips for improving your content marketing

Content marketing is the part that is responsible for creating, publishing and distributing content for your target audience. Generally these types of actions are shared online and are intended to attract new customers. This is not an action with an immediate ...

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