What is Pardot Salesforce, the smart B2B marketing software

What is Pardot Salesforce, the smart B2B marketing software

Salesforce Pardot is an intelligent tool that automates B2B sales and marketing. Industrial and Business to Business companies in general can leverage it to power their marketing strategy using 100% actionable data. This allows them to target the most ...

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Guide: how to accelerate your sales cycle with lead nurturing

Guide: how to accelerate your sales cycle with lead nurturing

The lead nurturing is an inbound marketing technique that tries to create valuable relationships with our leads and accompany them through the buying process. This strategy gets great results in B2B sales and particularly in industrial marketing, where ...

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 Lead Scoring is the strategy to get more customers

Lead Scoring is the strategy to get more customers

Easily identify your customers who are interested in buying your products and services As you know, lead conversion, that is, customers buying our products or services is vital to the success of any online business. And to do this, the interest of ...

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 CRM: the key for relationship marketing

CRM: the key for relationship marketing

CRM is an application strategy used to organize and synchronize sales, marketing processes, customer service and technical support. Customer relationship management (CRM) is referred to practices, strategies and technologies that companies use ...

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