SALES GOAL

Stimulate demand

Improving the sales strategy and the commercial strategy must be closely linked to the distribution channel, since these actions seek to increase demand from the end customer. This applies both in traditional purchasing processes and in the digital environment.

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BCM Commercial marketing strategy

Efficiency

We develop sales actions in pursuit of efficient results.

BCM Commercial marketing strategy

Strategy

We study your needs and define a long-term business strategy.

BCM Commercial marketing strategy

BCM Commercial marketing strategy

Flexibility

We adapt to your specific needs and to the mechanisms of your industrial sector.

BCM Commercial marketing strategy

Investigation

We analyse the state of the market and the strategies of your main competitors.

BCM Commercial marketing strategy

Innovation

We create innovative business solutions to attract and retain your customers.

MESSAGE AND ENVIRONMENT

A message consistent with your strategy

Target audiences

The commercial strategy of your company must respond to new trends and market requirements. With the digitalisation of the economic process, it is essential to understand that your potential clients are in both the physical and digital environments.

 

The message

The main message for your commercial strategy must be consistent with the brand image and the rest of the company's strategies. Knowing the users are saturated with information, your message must be clear, concise and direct in order to help them in the final decision.

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STRATEGIC CHANNELS

Optimize sales results

Distribution channels

The ultimate goal of business strategies is to optimize the results of the sales team. The members of your distribution channels must work in a closely coordinated manner to ensure that deliveries are made "just in time" at points of sale or POS.

 

Sales channels

Sales channels are the means by which your products and services are presented to your potential customers. This refers to both traditional or offline channels (points of sale or POS, telemarketing and direct sales) and online sales channels (website, SEM advertising, etc.).

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STRATEGIC PARTNER OF INDUSTRIAL B2B MARKETING

A team of professionals to make everything possible

Creative philosophy and strategic thinking. In any company, an optimal marketing strategy is a big part of success.

BCM Marketing Consulting

MARKETING CONSULTANCY

Consulting service

We study your needs. We analyse the market and your competitors. Create a plan and a strategy. Consulting, studies, marketing and strategic plans.

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BCM Marketing Consulting

MARKETING 360

Marketing

We create your graphic and digital media and develop your branding strategy. Catalogues, presentations, professional websites, social media, blogs, email marketing, etc.

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BCM Marketing Consulting

DIGITAL MARKETING

Digital strategies

Strategic plans for SEM advertising campaigns in Google Ads, SEO and social media. We create webpages with SEO at various levels of depth, audits and linkbuilding.

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BCM Marketing Consulting

COMMUNICATION AND MEDIA

Communication and PR

We develop your media plan and professionally write press releases and articles for online portals, events and fairs for the general media and professionals in the sector.

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