Build loyalty, get to the emotion
We use inbound marketing and digital strategies to attract customers. We define the style and take charge of spreading relevant content to your potential clients via different channels, achieving a lower client acquisition cost and at the same time a greater level of client loyalty.
Precise identification of the profile of the target audience that best suits your product or service.
We have a solid and experienced team that is committed to each and every project.
In-depth analysis of the sector, the market and the competitors.
Definition, execution and monitoring of digital strategies.
Construction of a brand identity and a branding strategy.
Digital strategies for companies in the industrial sector
Digital marketing strategies give us to better knowledge of the target audience in order to turn these users into prescribers of the company. To achieve this, it is necessary to use tools aimed at attracting users such as:
- Entries on the company blog.
- Activity in social networks.
- Organic positioning strategy (SEO).
- Search Engine Advertising (SEM).
- Web usability optimization.
At BCM Marketing we know the needs of our clients and manage digital strategies for companies in the industrial sector on a daily basis. We are a certified Google Partner agency for PPC (pay per click) advertising campaigns.
A personalised digital strategy for your company
Based on a situation study and an action plan, we can help you to make your company stand out in its sector and reach more customers through its digital channels. Some of the tasks and services that we carry out to achieve this are:
- Online Marketing Consultancy.
- Web analytics and user behavior (Google Analytics, SEMrush, Hotjar, etc.).
- Technical and local SEO positioning.
- Insertion and monitoring of event tags (Google Tag Manager).
- Development of web pages and landing pages.
- Design and execution of email marketing campaigns (newsletters).
- Creation and management of social channels.
- Creation and optimization of online advertising (Social Ads, Google Ads and Bing Ads).
STRATEGIC PARTNER OF INDUSTRIAL B2B MARKETING
A team of professionals to make everything possible
Creative philosophy and strategic thinking. In any company, an optimal marketing strategy is a big part of success.
We create your graphic and digital media and develop your branding strategy. Catalogues, presentations, professional websites, social media, blogs, email marketing, etc.
Strategic plans for SEM advertising campaigns in Google Ads, SEO and social media. We create webpages with SEO at various levels of depth, audits and linkbuilding.
COMMUNICATION AND MEDIA
Communication and PR
We develop your media plan and professionally write press releases and articles for online portals, events and fairs for the general media and professionals in the sector.