ALWAYS OUR SPECIALITY
Marketing and sales strategy
We analyse current market changes in the buying process, study competitors. We draw up a plan and execute it. We team up with sales. (Read more...)
CRM FOR B2B
We work with CRM for B2B such as Salesforce and Pardot. The great advantage of this software is that both your sales department and our team can access it directly, in real time and synchronised. (Read more...)
B2B RELATIONAL MARKETING
We use all the power of digital marketing tools to create and maintain lasting and stable partnerships with your customers over time. Websites, email marketing, CRM for B2B... (Read more...)
We integrate into your company as your marketing team. We take care of the strategy and global execution of all your offline and online marketing actions.
BRANDING AND GRAPHIC DESIGN
We develop your brand image so that it reflects the values of your company. We create normative image and communication manuals and all kinds of graphic and digital supports. (Read more...)
Harness the potential of the largest database of B2B companies
Filtering of databases with Kompass
Kompass is the world's best-known and most comprehensive B2B company portal. With more than five million companies from 75 countries, Kompass has the largest database of companies with an industrial profile available on the market. In order to take advantage of this volume of data, i.e. by applying what is known as data marketing, sales teams must master this commercial tool to carry out market research tasks and detect potential sales opportunities.
Through a system of filtering and importing company data —both customers and suppliers— with Kompass it is possible to detect companies as potential customers and extract these lists to carry out direct marketing actions. In addition, as a commercial tool, Kompass offers a series of solutions integrated in the portal specifically designed for B2B lead prospecting and to carry out acquisition actions:
- EasyBusiness: B2B lead prospecting tool to segment and analyse company data and plan commercial actions.
- ByPath: Business intelligence solution based on big data that supports sales teams in analysing data to reveal relevant commercial information.
- Data App: Tool that allows the integration of Kompass data with the company's CRM.
- EasyList: Solution that allows the creation of customised lists of companies for database segmentation.
- Public Tenders: Service for accessing public tenders from any country in the world that allows companies to identify new business opportunities.
BCM MARKETING AGENCY
Customised solutions for
marketing and sales
We analyse the market and your competitors. We carry out SWOT studies. We study your needs. We create a plan and a strategy. And we put it into action.
Market research and marketing actions to increase your sales
Get the commercial support your company needs
Knowing how to take advantage of the immense volume of B2B company data that Kompass offers is no easy task. To do so, BCM Marketing has professionals who are experts in database management, trained to draw up a commercial strategy based on segmentation, selection and lead capture to help companies generate new sales opportunities.
We are also specialists in designing digital marketing strategies to offer the desired content to your target audience. Through inbound marketing, new contacts of potential Kompass imported customers get relevant information that can help them to get closer to the brand, building trust and bringing them closer to a possible conversion.
With the help of a marketing agency specialised in B2B market research, your sales team is ideally supported to make the most of the largest B2B business directory. In addition to expanding your database of potential customers, with Kompass you will be able to:
- Grow and develop your business.
- Detect potential customers and generate new sales opportunities.
- Expand your market at national and international level.
- Improve the efficiency of your sales network.
- Identify the best suppliers.
- Improve your brand image and online reputation.
- Generate qualified traffic to the website.
Experts in database management
Adding value to your commercial strategy with Kompass
We provide you with solutions to optimise your commercial strategy by filtering databases of B2B companies with an industrial profile using Kompass.
LEADERS IN B2B MARKETING
We create your personalised marketing plan for your company to deliver all the benefits of your business
We know that getting the data of potential customers that can be transformed into sales (leads) is the first step of the sales process in your business model.
B2B Industrial Marketing. Extensive knowledge of the Industrial sector.
+ More than 25 years + 2000 projects. for large industrial B2B companies.
Strategy + plan. Analysis of results. Customised solutions.
Achieve targets and lead traffic. Assist and strengthen the commercial department. Innovate in actions.
Clear, direct and transparent. Search for results. Security and guarantee.
A team of professionals from different disciplines. The partner in communication and marketing.