Inbound Marketing Agency in Barcelona

Content marketing to attract and convince
your potential customers

Unlike invasive advertising techniques, Inbound Marketing aims to arouse the interest of users who are part of the company's target, i.e. potential consumers. As an Inbound Marketing agency in Barcelona, at BCM Marketing we have specialists in writing attractive and relevant content for your target audience.

Attract and convince with valuable content

Combining non-intrusive SEO positioning techniques -use of keywords-, writing valuable content and messages with calls to action (CTA), Inbound Marketing is a digital marketing strategy that aims to capture users who are at the beginning of the buying process and accompany them until the final conversion or sale. To do this, it is essential to personalise the message and content according to the conversion funnel and thus offer an optimal shopping experience that builds customer loyalty.

Inbound Marketing as a long-term investment

Creating valuable content to attract the attention of your target audience is not exactly an easy task and the results are not immediate either. However, the inbound methodology allows you to connect naturally with your ideal clients and establish a solid long-term relationship. Generating relevant content on a recurring basis allows you to position your company as an expert in the sector until it becomes a reference brand. In addition, this content can be shared through different internal and external channels -blog, social networks and newsletter-, thus generating a greater brand impact that facilitates the generation of leads to enlarge the contact database.

Marketing Digital - Marketing 360 - BCM Marketing B2B

Marketing Digital - Marketing 360 - BCM Marketing B2B

We have a team of experts in writing valuable content and copywriting techniques.

Marketing Digital - Marketing 360 - BCM Marketing B2B

We design a customised Inbound Marketing strategy to arouse the interest of your customers.

BCM Marketing Digital - Marketing 360

We create valuable content to position your brand as a reference in the sector

We analyse the information your target audience wants to receive and generate relevant content to arouse their interest in an organic way.


We help you generate quality traffic with the inbound methodology

As digital marketing specialists and Inbound Marketing specialists we know how to generate qualified traffic through the dissemination of content.

Marketing Digital - Marketing 360 - BCM Marketing B2B