How to grow your business with Instagram

How to grow your business with Instagram

Have you ever considered opening an Instagram profile for your industrial company? In this new article from BCM Marketing we are going to explain different strategies to help your business grow on Instagram, how to create a professional company profile ...

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Social media and the industrial sector: where to start

Social media and the industrial sector: where to start

Some industrial companies are still skeptical about the benefits of having a social media strategy. They believe that the characteristics of the industrial sector, with long purchasing processes and complex products, are not compatible with social media. However, ...

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Buyer Persona in Content Marketing: Who am I addressing?

Buyer Persona in Content Marketing: Who am I addressing?

An essential step in any content marketing strategy is knowing who you are targeting and precisely defining the target audience you want to reach. This is essential to chart your strategy and formulate your message; it will also provide you with the basis ...

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Is it worth using Instagram for B2B industrial marketing?

Is it worth using Instagram for B2B industrial marketing?

Companies in the industrial sector focused on B2B are often reluctant to the Instagram’s hype but they could be missing a great opportunity to generate value Bearing in mind the typology of products and services, in addition to the sometimes ...

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Knowing the new Instagram algorithm

Knowing the new Instagram algorithm

Applying these basic tips so you can succeed in this social network When algorithm changes occur, companies have to be alert. This implies that what was done up to now is no longer valid in part or whole. This usually happens with Google in SEO or ...

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 7 most used tools to manage your social networks

7 most used tools to manage your social networks

You can have all your social networks under control and without wasting a minute of your time Facebook, Twitter, LinkedIn, YouTube or Instagram are names of social networks that sooner or later end up being part of both users and companies. But what ...

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