How to grow your business with Instagram
Have you ever considered opening an Instagram profile for your industrial company? In this new article from BCM Marketing we are going to explain different strategies to help your business grow on Instagram, how to create a professional company profile ...Read more
Social media and the industrial sector: where to start
Some industrial companies are still skeptical about the benefits of having a social media strategy. They believe that the characteristics of the industrial sector, with long purchasing processes and complex products, are not compatible with social media. However, ...Read more
LinkedIn Lead Ads: What are they and how do they work?
Undoubtedly, of all current social media, LinkedIn is the social network par excellence for professionals and the one most used to establish new business relationships between companies. In addition to fulfilling the usual functionalities that we can ...Read more
Is it worth using Instagram for B2B industrial marketing?
Companies in the industrial sector focused on B2B are often reluctant to the Instagram’s hype but they could be missing a great opportunity to generate value Bearing in mind the typology of products and services, in addition to the sometimes ...Read more
LinkedIn Ads vs Google Ads Strategies
Google Ads vs LinkedIn Ads on B2B Strategies They are the two main B2B online advertising platforms and both have their pros and cons. It is best to combine both to advance the objectives of our 360º marketing strategy. Brand awareness LinkedIn ...Read more
Knowing the new Instagram algorithm
Applying these basic tips so you can succeed in this social network When algorithm changes occur, companies have to be alert. This implies that what was done up to now is no longer valid in part or whole. This usually happens with Google in SEO or ...Read more