Methods for lead generation in B2B companies

Methods for lead generation in B2B companies

Getting prospects and new customers is always one of the priorities of most B2B companies. For this reason, specific strategies have been developed to systematise lead acquisition. What is a lead in marketing and sales? A lead is a person who has ...

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Instagram engagement: how to engage your target with your B2B brand

Instagram engagement: how to engage your target with your B2B brand

  Instagram engagement is an expression widely adopted by social media professionals to define the key factor that governs the Instagram algorithm. The magic of audience interaction on Instagram The days when you published a post and ...

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Multichannel Marketing: Connect with your audience everywhere

Multichannel Marketing: Connect with your audience everywhere

  Nowadays, customers are increasingly opting for advertising that reaches them in a more direct and personalised way, which is why Multichannel Marketing is an effective strategy for brands in any sector. This marketing strategy refers to ...

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How to apply SEO techniques for YouTube videos

How to apply SEO techniques for YouTube videos

  YouTube is a social network that goes beyond audio-visual sharing. This platform was created in 2005 with the aim of sharing videos, films, television programmes, etc. for free. Over the years it has grown worldwide, becoming a well-known ...

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What is WhatsApp Business and why is it beneficial for your company?

What is WhatsApp Business and why is it beneficial for your company?

  It has never been so easy to increase your sales andcustomer loyalty in just one mobile application. If you have an industrial company or an SME and you want to give it an innovative and effective twist when offering your products and ...

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How to grow your business with Instagram

How to grow your business with Instagram

  Have you ever considered opening an Instagram profile for your industrial company? In this new article from BCM Marketing we are going to explain different strategies to help your business grow on Instagram, how to create a professional ...

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