Eight reasons why SEM is a great B2B strategy

Eight reasons why SEM is a great B2B strategy

Often, industrial and B2B businesses think that search engine advertising (SEM) won’t work for them because their buying cycle is too long and their target audience is too small. Nevertheless, search engine marketing can be an ideal solution, ...

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LinkedIn Ads vs Google Ads Strategies

LinkedIn Ads vs Google Ads Strategies

Google Ads vs LinkedIn Ads on B2B Strategies These are the two main B2B online advertising platforms and both have their pros and cons. It is best to combine both to advance the objectives of our 360º marketing strategy. Google Ads has a high ...

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 How Blockchain Technology Is Changing Digital Marketing

How Blockchain Technology Is Changing Digital Marketing

This technology makes advertising campaigns much more effective and personalized The blockchain is a technology that allows content to be stored in such a way that it can not be manipulated when it has been published. It is a database formed by blocks ...

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 How can you get online visibility? Some keys from SEO and SEM

How can you get online visibility? Some keys from SEO and SEM

Nowadays, the importance of being visible on the Internet to improve the business of your company is indisputable. We have the solution, some keys from SEO and SEM Nowadays it is undeniable the importance of being visible on the Internet to improve ...

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