SMART goals for lead generation in B2B industrial companies

SMART goals for lead generation in B2B industrial companies

  Any marketing action without clear goals is a waste of time, money and resources. But it is not always easy to choose the right objectives. On many occasions, companies fail because they pursue goals that are unrealistic, too ambitious, ...

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How to create a conversion funnel for your industrial company

How to create a conversion funnel for your industrial company

  The conversion funnel is the journey that prospects make from the first time they visit your website until they finally make a purchase and thus become your customers. The ideal conversion funnel sequence is: Visit the website. Leave ...

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The new keys to success needed by industrial companies

The new keys to success needed by industrial companies

  Montse López CMO & co-founder Did you know…? Only 11.9% of Spanish industrial companies use data about the behaviour of visitors to their website. Only 21.8% pay to advertise on the Internet using targeted advertising ...

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We're back to physical trade fairs: what's the future of virtual events?

We're back to physical trade fairs: what's the future of virtual events?

  Montse López CMO & co-founder Did you know…? - 49.9% of industrial exhibitors think that from now on they will combine physical and virtual fairs as complementary events. - From our experience, we predict a future ...

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Salesforce: The Ultimate CRM Software for Industrial Companies

Salesforce: The Ultimate CRM Software for Industrial Companies

  If you stop for a second to look around you realise that businesses change, customers change, and your industrial company has to be constantly moving with them. The evolution of technology and Digital Marketing is advancing rapidly, so ...

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What is WhatsApp Business and why is it beneficial for your company?

What is WhatsApp Business and why is it beneficial for your company?

  It has never been so easy to increase your sales andcustomer loyalty in just one mobile application. If you have an industrial company or an SME and you want to give it an innovative and effective twist when offering your products and ...

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