Influencers created with artificial intelligence
Ways to detect whether content is created by artificial intelligence What at first seems to have been taken from a science fiction film, is gradually becoming a reality. Artificial intelligence (AI) is here and it’s here to stay. It is being ...
Read more
The RGPD and its impact on email marketing
The changes brought about by the new General Data Protection Regulations On 25 May 2018, the new General Data Protection Regulation or RGPD entered into force. This has a direct impact on email marketing. And all email marketing professionals ...
Read more
Email marketing: tips to improve your strategies
5 tips to keep in mind to communicate better with your customers through email marketing Email marketing is a tool that allows us to communicate with our customers through email. The advantage is that they themselves have given us permission to send ...
Read more
Benefits of developing Web Usability
What is web usability? Web usability is a part of web design that refers to the efficiency and satisfaction that is achieved by allowing users to learn how to interact with your website. The easier it is to navigate through a website, the more likely ...
Read more
6 Keys to trust in Mobile Marketing
Mobile Marketing has arrived to stay The IAB (Interactive Adveristing Bureau) periodically publishes studies on the evolution of marketing and its interaction with new technologies. In the specific case of the use of mobile devices, the data support ...
Read more
The influence of the Internet on marketing
THE USER, A KEY PLAYER IN MARKETING THANKS TO THE INTERNET Since its beginnings, marketing has gone through different stages that have allowed it to evolve and cover more and more areas. Although it initially focused on showing the offer and the product, ...
Read more
